Its been a few days that Amazon Prime dropped its new series Paatal Lok and it’s trending all over social media since then. Now Bollywood actress Anuskha Sharma happens to be the producer for this gem and she was super excited for it. “I’m overwhelmed with the love and adulation that the audience and critics have showered on our labor of love ‘Paatal Lok’. The success of ‘Paatal Lok’ is because of its content. In today’s day and age, superlative content is truly the most important yardstick and (her brother) Karnesh and I, at (their production house) Clean Slate Filmz, have always looked to give the audience something that they might have never seen before. As a producer who is also an actor, I have only tried to entertain through innovative, highly engaging, and clutter-breaking storytelling,” Anushka said.
Anushka, who stepped into film production in 2015 with “NH10” at the age of 25, says she has brought her learnings as an actor at play. “Karnesh and I realized quite early that content landscape was going to witness a massive change as we get more and more exposed to global content, and I have tried to bring my learnings on this as an actor at play with Karnesh at Clean Slate Filmz.” Anushka says the success of “Paatal Lok” validates her production company’s strategic focus on content curation. “Despite being a young production house, we have stuck our neck out and thankfully our instinctive content choices have stood out. It has been a huge learning experience for all of us at Clean Slate Filmz as we have taken baby steps into having a razor-sharp focus on content curation. The success of ‘Paatal Lok’ is a massive validation of our beliefs, planning and curation strategies.” Anushka credits the entire team of the web-series for the success and says she has learned as a producer in the process. “We share this incredible moment with our entire team, who have shared our vision and taught us many things in the process. ‘Paatal Lok’ creator Sudip Sharma has been the captain of the team, leading from the front. It is his brilliance that has captured the underbelly from a lens that’s unique, inspiring, and discomforting,” she said.