Ajay Devgn starrer Bholaa showed a steep decline in its collection at the Indian box office on its second day. Bollywood trade experts call it the effect of IPL 2023, which had its opening on March 31.

Riding on huge hype, Ajay Devgn-latest directorial venture opened to good response and made a decent collection at the domestic market on its opening day. When everyone was expecting it to show increase its business, Bholaa slipped and collected Rs 7.40 crore net at the Indian box office on the second day, taking its domestic total to Rs 18.60 crore net.

Taran Adarsh tweeted, “#Bholaa slips on Day 2… The decline was on the cards, since Thu was #RamNavmi holiday, while Fri was a working day… Thu 11.20 cr, Fri 7.40 cr. Total: ₹ 18.60 cr. #India biz. #Bholaa needs to cover lost ground on Sat and Sun… Biz on Sat should witness an upturn, with bigger circuits giving the film that extra push.”

Talking about challenges faced by Bholaa, the film trade analyst wrote, “The holy month of #Ramadan [a big chunk of movie-going audience stays away from cinemas] and commencement of #IPL2023 have made a dent in its biz, but if the film sustains, after the weekend, the holiday period ahead

can prove advantageous.”